“By advertising Nutty Brown Café in collaboration with three nearby HEBs, we were able to grow our food sales, build our customer base, and increase the frequency of all customers – new and old. On average, we redeemed more than 100 ads each week at $30 per ticket, delivering a return on investment (ROI) of $10 : $1…by far the best among our advertising investments. The ROI got better at the start of our second year, when Richard guided me to re-engineer the ad, still delivering an “irresistible offer” that continued to drive traffic into our restaurant, but at less expense to me. I’m so happy with the performance, I just renewed on my seventh contract with Richard and RTUI!”

“We’ve been advertising with Richard Sylvester on the HEB receipts now for 10 years! In a down economy, this program drives traffic more than any other local store print advertising. Thanks to Richard’s strategic guidance toward extending our message efficiently and effectively into additional relevant neighborhoods, we now promote our seven restaurants in rotation and coordination with TEN HEBs…in Waco, Temple, Belton, Cedar Park, and Austin, TX. Thanks to the 24/7 /365 presence, we see a consistent flow of customers and don’t plan on stopping anytime soon.”

“We have been running campaigns with RTUI for a period spanning more than 25 years, 13 consecutive years working with Richard. We now use the ads to launch every grand opening, re-location, or to address greater competition in a specific market/neighborhood. The campaigns create instant demand and traffic as a result of the higher frequency afforded on a hyper-local basis. Already in 2023, we have contracted seven campaigns. In Round Rock, we averaged 22-24 redemptions per day coming off the University Drive HEB campaign.”